Kajabi is one of the most powerful all-in-one course platforms available today for creators, coaches, and online businesses. If you’re wondering how to use Kajabi to create courses, build sales funnels, automate email marketing, and sell digital products, this step-by-step guide will walk you through everything you need to know.
At SB Code Lab, we help businesses leverage platforms like Kajabi to launch scalable, high-converting digital products without technical headaches.
What Is Kajabi and Why It’s Ideal for Online Businesses
How to Use Kajabi for Course Creation
Kajabi is a knowledge commerce platform that combines website building, course creation, email automation, sales funnels, and analytics into one dashboard. Instead of using multiple tools, Kajabi allows you to manage your entire online business in one place.
Key Kajabi platform features include:
- Drag-and-drop Kajabi website builder
- Built-in Kajabi course creation tools
- Integrated Kajabi email automation
- Customizable Kajabi sales funnels
- Secure payments and offer management
This makes Kajabi an excellent choice for entrepreneurs looking to sell online courses, memberships, coaching programs, and digital downloads.
Step 1: Kajabi Account Setup for Beginners
To get started, sign up for a Kajabi account and complete the initial Kajabi setup guide:
- Create your account and choose a plan
- Add your business name, logo, and branding
- Connect your custom domain or use Kajabi hosting
This initial setup ensures your Kajabi site is optimized for both branding and performance from day one.
Step 2: Understanding the Kajabi Dashboard
Once logged in, the Kajabi dashboard gives you access to:
- Products (courses and memberships)
- Website and landing pages
- Marketing tools and funnels
- People (students and customers)
- Offers, pricing, and payments
Learning how to navigate the dashboard is essential for anyone following a Kajabi tutorial for beginners.
Step 3: How to Create a Course in Kajabi
Kajabi course creation is simple and flexible. You can build:
- Online courses
- Coaching programs
- Membership portals
- Training libraries
To create your first course:
- Define your course structure (modules and lessons)
- Upload videos, PDFs, and downloadable resources
- Organize content for a smooth learning experience
Kajabi’s no-code course builder allows you to focus on content instead of technical complexity.
Step 4: Set Up Kajabi Offers, Pricing & Payments
Courses alone don’t generate revenue — Kajabi offers do.
With Kajabi, you can:
- Set one-time payments, subscriptions, or payment plans
- Connect Stripe and PayPal
- Customize checkout pages for higher conversions
This step is critical for monetizing your digital product platform efficiently.
Step 5: Build Kajabi Sales Funnels & Landing Pages
Kajabi includes pre-built funnel templates to help you launch faster. Using the Kajabi sales funnels feature, you can create:
- Lead capture pages
- Sales pages
- Checkout pages
- Thank-you pages
These funnels are essential for turning traffic into paying customers and scaling your online business.
Step 6: Automate Marketing with Kajabi Email Automation
One of Kajabi’s strongest features is email automation. You can:
- Send welcome emails to new students
- Launch course promotions
- Nurture leads automatically
- Recover abandoned checkouts
Smart Kajabi email marketing helps you grow revenue without manual follow-ups.
Step 7: Track Performance with Kajabi Analytics
Kajabi analytics allow you to monitor:
- Sales and revenue
- Page conversion rates
- Email open and click rates
- Student engagement
By reviewing this data, you can optimize your Kajabi funnels and marketing strategy for better results.
Why Businesses Choose SB Code Lab for Kajabi Development
While Kajabi is no-code, setting it up strategically is key to success. At SB Code Lab, we specialize in:
- Custom Kajabi website design
- High-converting Kajabi funnels
- Email automation workflows
- Course platform optimization
- Third-party integrations
We help businesses turn Kajabi into a revenue-generating system — not just a course host.
Final Thoughts: Is Kajabi Worth It?
https://www.kajabi.com/If you’re serious about selling online courses or digital products, Kajabi is one of the most complete platforms available. Understanding how to use Kajabi effectively can save time, reduce costs, and help you scale faster.
🚀 Ready to launch or optimize your Kajabi platform?
Contact SB Code Lab today for expert Kajabi setup, customization, and growth support.
